Pinnacle Systems, Inc., now a consumer division of Avid, provides digital video solutions that help the consumer market create, edit and share video content more easily and effectively.

As the leading supplier of high-quality video creation and distribution tools, Pinnacle Systems has become renowned for its delivering cost-effective solutions to meet the specific needs of the individual customers. The company has won nine Emmy Awards for its work in leading the video transition from traditional to computer-based video productions.

Founded in Mountain View, Calif., in 1986, Pinnacle Systems originally focused on the broadcasting industry, where it earned its respected reputation for its focus on innovative and reliable products. The company expanded into the consumer market in the late 90s and now offers a range of products to meet the market’s growing demands.

In August 2005, Pinnacle Systems was acquired by Avid Technology, Inc., the world leader in digital nonlinear media creation, management, and distribution solutions for the film, video, audio, animation, games, and broadcast industries